Fitness & Wellness · Varese · Meta Ads
Forme Fitness
From local studio to a go-to wellness name in Varese.
The results
30–60
Leads/month
from Meta Ads, budget €450-500/month
€5K–25K
Monthly revenue
attributed to the campaigns, depending on season and offer
3 years
Partnership
ongoing, always active
~5%
Average conversion
from lead to client, on average over the period
1The challenge
Forme Fitness had a solid offer and distinctive technology, but its digital presence did not reflect the value of the studio.
- Needed strategic support with social media and digital communication
- Needed structured ad campaigns to increase local visibility
- Lacked an ongoing, predictable system for generating new leads
- Wanted to showcase high-value services such as EMS and VacuTherm
2The solution
We designed a multi-channel acquisition setup, with optimised campaigns, AI-assisted creative and a continuous cycle of testing and optimisation.
- Always-on Meta Ads campaigns for the EMS and VacuTherm offer
- AI-assisted creative to test new angles every week
- Local acquisition funnel optimised for Varese and the surrounding province
- Ongoing A/B tests on audiences, copy and landing pages to lower cost per lead
«If I had to recommend them, I would absolutely recommend them. […] When there are flaws or hiccups with Meta Business and so on, […] he always helps and works really hard to solve the problem. At least in my studio, he always brings back at least six times, five times, six times what you invest.»
- Meta Ads
- TikTok Ads
- Google Ads
- AI Content Tools
- Analytics
- Automation
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